Answer the following questions:
What are some of the useful SEO techniques? Define briefly.
Using Alt Texts – Allows Images in your website to be found by search engines.
Readability – Having content that is understandable and not overwhelming. Do not use too many key words.
Links on your site – shows search engines that you are contributing on the internet.
SEO Title – Allows users to see the content of your site easily and quickly.
What is web analytics and what does Google provide to support analytics?
Analytics is an analysis of digital data. It can be used to measure your websites overall performance. Google provides free tools to analyze the data from your websites.
How do you implement WordPress SEO? Mention at least 15-20 different settings or techniques or tricks.
You can implement a WordPress SEO by installing a plug in such as Yoast SEO.
- Use Permalinks, short descriptive keywords
- Use Social Media
- Use Short Permalinks
- Use Descriptive Permalinks
- Use descriptive titles for your meta keywords
- Use alt text for images
- Don’t use large image files to improve your websites speed
- Use schema markup, it will help provide more content to search engines
- Use internal links on your website
- Create an XML sitemap
- Submit your XML sitemap to Google Search Console
- Write a good title tag for your site
- Use different headers such as <H1/>, <H2> and so on to show importance.
- Avoid overusing keywords
- Make sure your website works on mobile devices
- Use Analytics to keep track of your website’s traffic
What plugins/resources are available for WordPress SEO? Name at least five plugins or resources and what services or benefits do they provide.
- Yoast SEO – Helps optimize your website to be found by search engines, it’s free.
- Rank Math – Helps create an XML site map.
- All in One SEO – Looks for errors in your WordPress Site, gives recommendations to improve your sites traffic
- Broken Link Checker – Checks for both internal and external broken links
- Shortpixel – Compresses and optimize images for your website
Which plugin(s) do you think you will use and why?
Yoast SEO – It has a lot of users and good reviews. It appears to work well as a SEO and it’s free.
Broken Link Checker – Helps identify broken links on your website.
Shortpixel – I won’t have to think too much about the size of an image on my website
Yoast SEO Install and Implementation
Installed Yoast SEO
Site Representation Settings
Breadcrumbs Added to Quote Page
Semrush
Account
Activated
Added Key Phrases To Quote Page
Optimized Data
Added Yoast SEO Titles
Updated Meta Description for Image Slider Page
Site Settings
Added to Google Search Console
Removed Page Search Appearance
Added Meta Description
Crawler Settings
